Online marketing is a fast paced and every changing world and with consumers gaining more power, the digital marketing industry is experiencing rapid changes. However, this is not at all bad news – in fact, today, there are more sophisticated tools and platforms available that aid online marketing than ever before. Businesses across the Gold Coast have a range of marketing tools at their disposal to help them reach their target audience and get ahead of their competition. As an […]
If you have finally made the decision to start a small business on the Gold Coast, or you already run a business and you’re looking to expand it, now is the right time to look into your online marketing options. Times have changed, when customers need a particular service or product, they’re not interested in wasting their time going from one place to another, instead they look it up online for an instant solution. I know it can be confusing […]
Are you dreaming of giving up your day job to become an online entrepreneur? Then one of the best ways to achieve this is to create an ecommerce website. At Ignition Media we like to make dreams come true and help people just like you become online entrepreneurs. We do this by creating successful ecommerce websites, and I’m not talking about crappy ecommerce websites that you have to pay a monthly fee to lease. I’m talking about 100% custom-made and […]
At Ignition Media we know just how powerful a WordPress website can be, particularly to small businesses trying to make their online presence felt in the online arena. For this reason, we use this platform when creating blogs and websites for our clients. Currently, this is the most popular blogging platform on the market and for a good reason: it’s the best content management software (CMS) and the number one choice of some of the most visited websites in the […]
Blogging is so important that you simply cannot afford NOT to have a blog. Not only is it a great traffic-generation tool but it’s also a powerful internet marketing tool used to effectively promote your brand, build stronger relationships with your customers and most importantly, establish your expertise in your niche. Unless you are considered an authority in your chosen field, there is no way that can get people to subscribe to your email list, yet alone buy the products […]
As one of the leading Gold Coast web design and SEO companies, Ignition Media understands the huge role that blogging plays in the field of Internet marketing. It is essentially one of the most highly effective techniques to generate organic traffic because online users prefer two-way communication than one-sided form of broadcasting. However, more than the design of your blog, it’s the content that really matters. That is why, in this article, I am going to provide you a step-by-step, […]
A blog is a term used for websites that contain entries or blog posts that appear in reverse chronological order. With this, the most recent post appears first. Unlike traditional websites that we are all familiar with, blogs typically include features such as comment box designed to increase user interactivity. Created using specific publishing software such as WordPress, Blogger and Tumblr, blogs range from personal to political. They can also focus on one narrow subject or a whole range of […]
Affiliate marketing offers so many benefits to entrepreneurs who are running businesses online. Even if small business websites do not sell anything, they can still generate money for each website visitor by becoming part of an affiliate marketing program. If this tickles your ears, then pay attention to these tips on how you can effectively add affiliate marketing to your website.
Cloud technology is a web-based application that allows internet users to access information from a remote system. It is also known as cloud computing, cloud application or cloud-based services. Some popular cloud-based services that we are utilising these days include online payment, accounting software and data storage. To understand how cloud technology works, imagine a cloud that consists of front-end and back-end layers. When you access your email account for instance, you are mainly using the front-end layer of the […]
People puzzle over the nuances of search engine rankings every day. Everybody knows that websites are somehow ranked based on “relevance” and “popularity”, but how are these things measured, anyway? There are actually a few things brick-and-mortar shops can teach us when it comes to getting the top ranks in search engines.
Your niche market isn’t a static character you can depend on whenever you need someone to affirm how you’re doing very well. Customers have needs, and sometimes we might think we already have them all figured out. The thing is, just because we’ve done very well in starting our business doesn’t mean we can already sit back and be complacent about our online business.