Category Archives: Website Design

As a small business owner, regardless of what business you are in, you need to have a great website in place. Today, most people search online for products or services that they are interested in and your website forms your brand impression. In order to maximise your sales, your website needs to look professional and credible to your audience. While you can certainly try and design your website on your own, it always pays to invest in professional services. Gold […]

In order for your business to have a professional presence online, you must seek the services of a web designer. Professional designers have the necessary skills to build industry standard websites that not only meet your business objectives but also launch your brands reputation online. However, to ensure this you need to hire a designer that is skillful and competent; otherwise, you will be throwing your heard earnt money down the drain. If you’re in the process of hiring a […]

No doubt, you’re excited about getting a website and can’t wait to get started. However, it is always a good idea to be aware of the stages that are involved in the web development process. By understanding these stages, you will be able to communicate with your designers better and you will avoid having to go through revisions or multiple iterations. As the owner of Ignition Media, a company that specialises in web development, I, for one, know the stages […]

Whether you’re a business owner, a blogger or an entrepreneur with an online store, simply having a website isn’t enough to guarantee success. The way in which it is designed will have a high effect on how much traffic and business it generates. There are certain design principles that need to be addressed in web page design in order for a website to become a valuable asset to you or your business. According to Econsultancy, 47% of people expect a […]

Social networks have truly changed the way businesses approach marketing in many ways. Social networking can help a business gain insight on what people need or want, it can help business find potential leads and customers and of course, it can help a business gain more followers. These benefits have not gone unnoticed by many Australian businesses. In fact, according to quiip.com.au, 56% of large Australian businesses and 32% of medium Australian businesses have a social media presence. If you’re […]

Choosing the wrong web developer can have disastrous impact on your business. Not only can you be left high and dry, but even if you do end up with a website, if it isn’t made correctly (responsive and SEO friendly being most important), then you are shooting yourself in the foot. You need to choose a web developer who has the experience and the ability to create a first-class websites, that will not only be a good use of your […]

Getting your business noticed is one of the hardest yet most rewarding tasks of small business owner. One of the easiest ways to do this is through SEO (search engine optimisation). By hiring a professional SEO firm, you can rise up to the top of Google search result rankings which guarantees better visibility. Let’s take a look at why SEO is so important for your website. According to clicky.com, Google occupies 93.31% of the Australian Search Engine Market share and […]

I find it difficult to believe, but still in today’s day and age, where you cannot escape the internet, over 50% of Australian businesses don’t have a website. In fact, according to the ABS, just 47% of Australian businesses have a website. If you’re looking to grow your business by investing in a website or even just looking to re-design your existing website, then it pays to give consideration to the web design itself. Failing to provide input for your […]

A website is a very important aspect of any business. As a business owner, you must ask yourself whether your current website design is working for you – whether it draws in visitors and whether they convert into customers. An improperly designed website will let you down and more importantly, make you lose business as a result. According to Adobe, a whopping 39% of visitors will leave a website if it takes too long to load. Furthermore, 38% will leave […]

Businesses today cannot deny the importance of internet marketing; it simply is one of the best ways to reach your target audience and convert more sales. However, there are many aspects to internet marketing, which, unfortunately many business owners are not aware of. To be a successful business today, you must make sure that you utilise internet marketing strategies to the best possible effect. I have been in the internet marketing business for a number of years now and as […]

Today, there are a large number of website design tools that enable business owners to develop a website cheaply or even for free. While it may sound tempting to bootstrappers and new business owners, there are several considerations that need to be made before opting for cheap website design. Cheaply designed websites do offer some benefits, but they also have many disadvantages associated with them, many of which can potentially prove to be harmful for the reputation of a business. […]

Steps you should take to hire a great web developer If you’re looking to build a website for your business, then the most critical part of the process is hiring a web developer to create your website. A web developer created your online presence, and with most buying processes starting online, it is important that you hire the right developer to build your website. Sure, there are hundreds of web developers on the Gold Coast and most of them will […]

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