Top 5 Search Engine Tactics You Should Employ on Your Website

Making your website highly visible to the search engine result pages is your main goal for running a lucrative online business. Sounds great, huh? All you have to do is pay attention to these top 5 search engine tactics to help you achieve a high-ranking site.

Utilise the Right Keywords/Phrases

Choosing your keywords can make or break the profitability of your website.   This is why keyword analysis is a very crucial search engine optimisation tactic. Apart from using the right keywords, placement is also important to boost your site’s ranking. Keywords should be included in your domain name, in the title tags in your source code, in your meta keyword tags and in the meta description of your site.

Create Informative Content

Internet users are going online to find fresh, informative and high quality copywriting. So if you are maintaining your own site, you should publish useful and high-quality content regularly.   Ensure that the information relates to the content of your site and contains the right keywords. If visitors find your site very enriching, they will recommend it to their networks by creating links to your site.

Get Inbound Links

There are many directory sites where you can submit your website or specific articles to. By submitting your site to these directories, you will get a number of links pointing to your website. You can also generate links from other related websites. It’s called link building, in that if you link out to other sites, you’ll find these sites linking back to you. Also, adding pages to your site can help increase the number of your inbound links.

Website Submission

Website submission can help get better results in the search engine result pages. In addition, you can find many directories offering free services, although they may take a long time to process. If you want instant exposure, you may consider submitting your site to paid directories.

Social Media Marketing

Nowadays, it seems that everyone has a social media account. Hence, it has become a platform for business organisations to foster brand awareness by implementing marketing campaigns. If you want to reach a wider audience and get tons of targeted traffic to your site, you should try social media marketing. Build backlinks to boost your website’s visibility using the power of social media sites. Besides, social media marketing requires no monetary investment at all!

Search engine optimisation calls for some amount of technical knowledge to boost your ranking. This is why consulting a reliable SEO company is essential to run a productive website. Ignition Media is composed of professionals who are highly equipped with knowledge and expertise in SEO. Take advantage of the opportunity to improve your financial situation by maintaining a lucrative website!

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Nicole Brooke

About Nicole Brooke

Nicole is owner and SEO of Ignition Media. She has been an SEO for 15 years and has a wealth of knowledge when it comes to SEO, content marketing and Social Media exposure. Follow me on Google+

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