The internet had already taken the edge over television and print ads as the largest advertising platform. Unfortunately, some people don’t know how to utilise the internet for growing their business. Now let’s define the difference between social media networking and social media marketing to hint you on how you can utilise each of them to increase your sales.
Social networking pages are essentially “fan pages” whether they’re labeled as such or not. They work in the same way blog works, where you gain “followers” who purportedly keep in touch with your and read all of your updates. When you’re managing a store, whether it’s online, brick-and-mortar, or both, social networking fan pages can work to your advantage as long as you use the page well.