A CMS, in general, is a system that provides tools and procedures that can be used to manage work flow. It allows more than one people to share data, controls access to the data, and aids in storing the data. In website development and management, the CMS is used to create and manage the publishing of information.
Online businesses should gather web statistics to track essential information about the way visitors interact with the website. With Google Analytics (GA) you can generate detailed statistics about the performance of your website, allowing you to take full control of your website and remedy what needs to be corrected. Learn how to measure traffic to your website in order to determine whether or not you are generating sales and employ its corresponding corrective tactics.