Your niche market isn’t a static character you can depend on whenever you need someone to affirm how you’re doing very well. Customers have needs, and sometimes we might think we already have them all figured out. The thing is, just because we’ve done very well in starting our business doesn’t mean we can already sit back and be complacent about our online business.
A few years ago, there was a wide influx of flash videos installed to small business websites. It was a trend, and as all trends went, they impressed some people and annoyed others. Eventually, the novelty of flash videos wore off. Gadgets like the iPhone and the iPad were developed, and unfortunately, they couldn’t play flash videos. Internet connection in other countries weren’t stable enough to download flash videos speedily, and flash introduction turned off more people than they attracted. […]