Proper keyword research and analysis using an effective keyword tool is the foundation of a great SEO campaign. Before you do any on-page or off-page optimisation, it is important that you have the list of the actual keywords that your target audience are using each time they search for information that are related to your business, products, and services. There is no sense trying to rank in Google’s search page results if you’re ranking for all the wrong keywords. Your […]
For those of you who are new to SEO, it’s important to understand why keywords are so important. The primary importance of a keyword is that it is used by search engine users to find your website. That is why it is also important to choose the best and most relevant keywords so that more and more users can reach your site. Now, if you are looking for keywords, you must understand that keyword analysis is the starting point of your SEO campaign.