Proper keyword research and analysis using an effective keyword tool is the foundation of a great SEO campaign. Before you do any on-page or off-page optimisation, it is important that you have the list of the actual keywords that your target audience are using each time they search for information that are related to your business, products, and services. There is no sense trying to rank in Google’s search page results if you’re ranking for all the wrong keywords. Your […]
Keywords are very important to improve the ranking of a website in the search engine result pages (SERP). When utilizing incorrect words and phrases, it is impossible to reach the target audience and it will only make the whole process of business promotion useless. To achieve a top spot in the SERP, it is extremely critical to conduct a careful keyword analysis. Here’s how you can perform keyword analysis for your website.