SEO or search engine optimisation is a vast process and its success can be contributed to several elements like keywords, keyword phrases, title tags, meta tags, back-linking, reciprocal linking, dynamic linking, and much more. One of the oldest methods of search engine optimisation is using Meta tags.
Search engine optimization is a process by which you can improve the overall performance of your website, drive high volume of targeted traffic, create brand visibility and brand awareness, and last but not the least, boost sales. In spite of what experts say, SEO is not a complicated process although it does have sub-processes, and several functional elements
The buzz word over the Internet is SEO and one of the most important factors that controls search engine optimization is keywords or keyword phrases. Basically keywords are specific words that most internet users will type on search engines to get the relevant information. For example: If someone is searching of Dog food then the words that a user will type can include dog food, pet supplies, pet food, pet store etc