Page rank is the basis for determining the importance of a website. By giving each page a rating, search engines like Google, Yahoo!, or MSN search can differentiate quality sites from inferior sites. The sites that have superior ratings will appear at the top of the search engine result page thus making them more visible to the internet users searching for a particular keyword. If you want to enjoy a top spot on the search engine results then pay attention to the tips highlighted below.
According to Google, Pagerank is a way of leveraging the “uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value.”
Let’s explain with an example. Take two pages, page X and page Y. Now according to Google, when X links to Y, it is counted as a vote of approval by page X for page Y. However, there’s more. Google doesn’t limit pageranking to just the volume of votes (links) a webpage receives. The search engine also analyses the webpage that voted for the other webpage. So, if a heavyweight webpage casts a vote for your webpage, then it counts more and makes your webpage “important”
Social bookmarking is not an entirely new concept but is definitely one of the hottest online concepts. The great thing about social bookmarking is that with technological advances, it has become better and there is much more to learn about. What can social bookmarking do for your website or for you? Well! It is one of the easiest ways of becoming popular over the internet in terms of page rank and generation of targeted traffic.