6 reasons to consider Facebook Advertising for your business
Advertising on Facebook is increasingly becoming a part of most SEM campaigns. Facebook Ads is a great way…
How SEM can help a business like yours!
The success of any small business relies on a magnitude of factors. However, one factor that you need…
So what exactly is Internet Marketing?
Businesses today cannot deny the importance of internet marketing; it simply is one of the best ways to…
The Difference between SEO and SEM
Some of the best-known techniques used for the promotion of websites are SEO and SEM. Both are vital…
What is Keyword Analysis?
For those of you who are new to SEO, it’s important to understand why keywords are so important. The primary importance of a keyword is that it is used by search engine users to find your website. That is why it is also important to choose the best and most relevant keywords so that more and more users can reach your site. Now, if you are looking for keywords, you must understand that keyword analysis is the starting point of your SEO campaign.
SEM Vs SEO
SEM stands for search engine marketing and is a broad term that encompasses various search engine marketing strategies and techniques. On the other hand SEO stands for search engine optimization and includes strategies to effectively make your website visible through search engines. So basically SEO deals with how best you can place your website in search engines. Let us take a look at some of the pros of SEM vis-à-vis SEO:
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